Monica O’Brien
Title: Founder of Willow Publishing
Industry: Music Publishing
Issue: Willow Publishing had a very old website that had random glitches and functionality that no longer worked. Coupled with the reduction of physical products Monica wanted to create a digital music store.
Solution: Begin with an intensive research period and planning period with all team members. This enabled us to write a clear plan and steps for both parties, decide the platform, and best process.
Result: Almost 3,000 of digital music products categorised, uploaded and ready for sale. The site now has orders daily and is continuing to grow and receive more traffic each month.
Website: willowpublishing.com.au