Rachel Llanes:

Yeah, it’s an assessment. All right. So let’s discuss first the importance of assessment. So if you’re a coach or an author or a mentor, it is created to gather information, or relevant information about the person or, you know, have a better understanding of your clients, or your soon to be clients. So it can also be used to generate or capture leads, you know. Because usually at the end before they can get the result, they have to provide their email addresses there. So that’s, I think that’s one way of building your list, and you can send them follow up emails and offers later on. So yeah, this is interesting. And actually, I am usually seeing assessments for coaches, because this is one of the best things to offer to your visitors.

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