Samantha Ferriere:

Another thing is that, when you’re looking at your website, just really keep your menu to a minimum. What we want to do is just really have visitors look at the most important pages that you have, even if you have a lot more pages. Just try and choose the actions that you want them to take the most. Okay, so in here, when we go down further, and on her page, she has a really big footer, which has lots and lots of different pages. So she’s just choosing to focus on podcasts, her books, downloads, and her gifts and data lead hub. These are the most important things that she’s saying that she wants us to direct our attention to.

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